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  • Street Style #HopeByMe

    Many of you have told us over time that you enjoy seeing Hope styled by real women, so this season we asked a number of customers and friends of the brand to style their favourite pieces from the collection in their own way. Celebrating ageless

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  • Sustainable Fashion - What's your view?

    I’ve just come back from a SS20 sourcing trip to Italy and the one thing that struck me is how much the factories and mills are talking about eco and sustainability, right at the source of production they are acutely aware of the need for chan

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  • AW19 Development Trip

    As you may have seen on social media this week, we’ve spent the last few days in Prato, Italy with 2 of our key suppliers, putting the final touches to AW19.This is always a nerve-racking part of the journey, double checking that you have the

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  • Being a Hope Model - Regina - Guest Blog

     I had 2 great days shooting the spring - summer collection 2019 in London. The collection made me so thrilled, there where so many pieces I would love to call mine. They where classy, with this little something  - I appreciate this kind of f

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  • It's coming out...in more ways than one!

    Diana Ross is most certainly coming out! Some of you may have noticed that our recent ‘SS19 Newness is Coming’ ads on social media used Diana Ross’s 80’s hit “I’m Coming Out", the team selected it because they know it’s on my ‘top tun

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  • Happy International Women's Day!

    Although this event is almost 100 years old it’s only as recently as 1975 that the United Nations adopted it as a day to be celebrated and on March 8th each year it is marked differently in different countries; for some it’s a public holiday, for

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  • Jess's Favourite Picks - Guest Blog

    Spring is a time for new life, new growth – and new clothes! Even though it’s still cold outside, wardrobe-wise, I am definitely thinking of warmer, brighter times to come. I love to embrace the new, and so I was delighted, as a long-term Friend

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  • Spring In Sight

    I know for many people this time of year can be very gloomy; dark nights, cold mornings, damp days but as an Aquarian I’ve had my birthday to look forward to. In addition to Valentines Day, I met MWH (my wonderful Harvey) in February, 19 years ago

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  • My Hope Jumpsuit Journey

    This is a tale about a weekend trip to Strasbourg. The hero of this story is a black jumpsuit packed away in a wheelie case which also contains a pair of silver brogues, a silk shirt, two jersey tops and some carefully chosen accessories.My sto

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  • Behind The Scenes: 1 Dress, 9 Women

    Sold Out, More Coming Soon Last week we invited nine of our friends of different ages, shapes and sizes to model our new Power Foundation Bodycon Dress for an article in the Mail Online. As you know Hope was set up to make women feel beautifully co

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Fashion is architecture: it is a matter of proportions.

Coco Chanel